I hold a B.A. in Psychology and Business Management, as well as an M.B.A. from the Hebrew University of Jerusalem. My academic research focused on the effects of night shifts on the decision-making processes of 911 call takers, contributing to a broader examination of how sleep deprivation impacts empathy.

This research was conducted under the mentorship of Prof. Shoham Choshen-Hillel and Dr. Sarit Weisburd

Currently, I work as a Product Marketing Manager, leveraging my research background to create and integrate business value across the initiatives I lead.